Ngaujah takes a break at a local restaurant, where he often rests during the day to escape from the heat on the streets. Usually he does not eat or drink during the day, saving the money he receives for his family. The only reason he is having a drink on this day is because a visitor bought it for him. Photograph by Sara Terry.
According to Dr. Paul Slovic, professor of psychology at the University of Oregon, people are a lot more likely to respond to imagery of people suffering than to respond to a high number of people suffering. An image of an individual in need will garner more donations than an individual who represents a large group of people in need, or just the large group on its own.